Rachel McCrickard

Rachel McCrickard, LMFT is the Founder/CEO of Motivo. Ms. McCrickard is a graduate of Azusa Pacific University in Azusa, CA. Rachel spent the early years of her career providing therapy to homeless individuals in Los Angeles, CA. In 2011, Rachel returned to her hometown of Chattanooga, TN and provided therapy services to rural and underserved clients. To become a licensed therapist, Rachel commuted two-hour each week to Atlanta for clinical supervision. Rachel’s experiences during pre-licensure clinical supervision and providing rural areas became the inspiration for Motivo – the first HIPAA-compliant video platform that connects pre-licensed counselors with clinical supervisors. ACA and Motivo have partnered to create a smoother, more efficient path toward clinical supervision and consultation using technology-assisted distance supervision.